Moving Forward, Creating Change​
Fundraising starts with people. At Forward Motion, we empower our teams with the knowledge, values, and confidence they need to connect with communities and raise awareness for the causes that matter most.
Forward Motion
At Forward Motion, we believe that meaningful change starts with human connection. Based in Essex, we specialise in face-to-face fundraising that brings purpose to life — creating powerful, personal moments between charities and the communities they serve. Our professionally trained fundraisers don’t just raise awareness — they inspire action, compassion, and long-term support. We develop fundraisers who do more than ask — they educate, inspire, and build trust. Through in-depth training and ongoing support, we equip our team to represent our charity partners with professionalism and purpose, creating lasting impact with every conversation.
Fundraising Strategy Overview
Fundraiser-to-Donor Fundraising
At Forward Motion, we believe the most impactful conversations happen face to face. That’s why our dedicated fundraising teams go directly into communities, meeting people where they live to spark genuine dialogue and meaningful connection. By engaging with individuals on their doorsteps, we create space for real conversations—answering questions, sharing powerful stories, and building trust on a personal level. This human-centered approach helps us inspire lasting support for our charity partners—something no digital campaign can truly replicate. Every door we approach is a new opportunity to turn compassion into tangible impact.
Public Event Fundraising
At Forward Motion, our public event fundraising thrives in vibrant, high-traffic locations — from busy town centres and shopping districts to community festivals and local events. In these lively spaces, our enthusiastic fundraisers engage passersby with genuine energy and purpose. By starting meaningful conversations, they raise awareness, inspire immediate action, and make it easy for people to support causes that truly matter. These face-to-face interactions don’t just generate essential donations — they also elevate the visibility and reach of our charity partners, creating lasting impact well beyond the event.
Key Qualities of a Forward Member
1
Driven by Purpose
Great fundraisers are driven by genuine belief in the causes they represent. Their passion is contagious, encouraging others to take action and make a difference. By truly listening and understanding what matters to each donor, they build trust and create lasting, meaningful connections that go far beyond a single conversation.
2
Creative Communication in Action
Clear and confident communication is key to connecting with donors — it brings the mission to life, shares the vision, and shows exactly how their support creates impact. At the same time, innovation fuels progress. Whether it’s fresh campaign ideas or smarter fundraising tools, creative thinking keeps our approach dynamic, engaging, and effective.
3
Resilient & Responsible
Fundraising isn’t without its challenges — but great fundraisers face them with resilience, optimism, and the drive to keep moving forward. Trust is at the core of everything they do. They lead with transparency, act with integrity, and take full responsibility for every interaction and contribution.
Why Face-to-Face Marketing?
Boosts Brand Awareness & Visibility
Being present in busy public spaces gives charities valuable exposure. It helps raise awareness among people who may not engage with digital campaigns or traditional advertising.
Stronger Human Connection
Face-to-face fundraising builds immediate trust through real, personal interaction. Speaking with someone passionate about a cause creates an emotional bond that digital campaigns rarely achieve.
Valuable Feedback & Community Insight
Fundraisers receive immediate reactions and feedback, offering charities real-time insight into public perception — which can be used to refine messaging and strategy.
Effective, Real-Time Communication
Unlike online or print media, direct conversations allow fundraisers to answer questions, address concerns, and adapt their message in the moment — creating clarity and confidence for potential supporters.
Empowers Fundraisers Through Skill Development
Face-to-face work equips fundraisers with strong communication, empathy, and problem-solving skills, ensuring they represent their charity partners with professionalism, passion, and authenticity.
Higher Engagement & Conversion Rates
In-person fundraising consistently delivers higher donation rates. It encourages not just one-time gifts but long-term commitments from donors who feel genuinely connected to the cause.
